Don't wait for change to come knocking on your door
We're a growth consultancy specialising in consumer goods and services. We operate as an accelerator for your team, working in an agile way to rapidly identify and unlock disruptive growth opportunities. We equip you with the tools to turn opportunities into action. This isn’t just about keeping up—it’s about taking the lead.
Brands We've Worked With
Our impact in numbers...
12+
Years since founded
£3bn+
Growth opportunities unlocked
50+
Categories we've helped grow
Our Leadership Team
Decades of experience & practical impact
Unlike most growth consultancies, we’re a partnership of experienced minds who’ve actually been there and done it. Everyone in our team has worked ‘behind the veil’ at a senior level in large consumer facing organizations and have the scars to prove it. We’re a collective of strategists, innovators & researchers who value pragmatism above theory.
Managing Partner
Matt has provided consulting support to FTSE 100 and Fortune 500 clients for over 15 years. Prior to this, he worked in finance and brand marketing roles for P&G, and holds a Masters in Astrophysics from Oxford University.
His experience spans strategy, marketing & commercial functions, at both a global and market level - meaning he is well placed to join the dots in developing clear and actionable strategy.
Matthew Bambrough
Partner
John has 20+ years experience across multiple industries, countries, business life-stages (from FTSE 100 to start ups) and functions (incl. strategy, marketing, commercial).
John brings a broad set of skills and perspectives to any client project – offering a balance or rigour, practicality & creativity.
John Fidoe
Partner
Grant has 20+ years experience working in a range of in-house strategy, insight, marketing & commercial roles within both the FMCG & technology sectors.
He is a specialist in category & brand management, incl. market & consumer insight, brand management, product development & market activation.
Grant Garge
Partner
James joined us from Samsung having left as Global Head of Strategy, Innovation & Research for Samsung’s Next Generation Product Lab, where he was responsible for envisioning and shaping future products and services anywhere from 3 to 10+ years in the future.
He is obsessed with consumer-first thinking and has a wealth of experience spanning consumer goods, tech & services, with 12+ years Strategy & Innovation consulting experience.
James Hopkinson
What Makes Us Different?
The truth is, most companies are flying blind, relying on slow and lagging indicators to make decisions. This outdated approach is the silent killer of growth. In a world where consumer behaviour shifts overnight, this isn’t just risky—it’s a recipe for irrelevance. Every missed signal is a missed opportunity, and every delayed action gives your competition the edge.
Fuse consumer & commercial. Most agencies only do one of these, leaving growth opportunities half-baked and fragile. We do both well, building confidence at each stage
Holistic Insights
Value agility and pragmatism above theory, an 80:20 mentality leveraging AI tools, working to rapidly identify and unlock compelling growth opportunities
Faster Approach
A senior bolt-on - Director level experience working alongside you with multidisciplinary skills at the cost of one additional FTE, a long-term partner for your team
Senior Engagement
Get Started
with CG Today
Drop us an email and we can schedule an initial 30 min call
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Innovation
Build Better Experiences
Improve existing products & services or build new ventures that anticipate emerging behaviours, markets and tech
Disruptive Innovation (New Services & Biz Models)
Proposition, NPD & Experience (CX) Development
Concept Ideation & Co-Creation
Futures
Identify Opportunities
Understand critical market trends to stay ahead of the competition and gain confidence in opportunity areas
Consumer Research, Trends & Insights (Pulse AI)
Market Diagnostic, Competitor Intel & Scenarios
Opportunity Identification, Sizing & Priorities
Strategy
Make Bolder Choices
Create pragmatic and actionable growth strategy that drives clarity on where to play, how to win and what to do
Category & Brand Portfolio Strategy
Portfolio & Revenue Growth Management
Strategy Implementation, Capabilities & Playbooks